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Sunday, March 18, 2012

The Axe Effect ;)


We had the Doppler Effect…..then came the Joey Effect and the newest phenomenon is what happens to be termed as the AXE Effect….a case of societal preferences taking a serious dip!

So what is this Axe Effect? Allow me to explain….You look like a dude…..and then you chidko this magical Axe Deo potion…next thing you are a stud with a good thousand pataakaas (read it as hot girls ;) ) following you and tearing off their clothes for you. Oh and the guy doesn't scream 'Help Help'!!!…No surprises!…..
Bottom line…Buy the product….Use it and you become the nukkad ka newest hottie. Cool naa ???


Hello whatever happened to these stupid advisement makers, its all embarrassing!….And I have a serious doubt….just for the sake of argument even if these commercials were true, what happens if all the guys started using it…..wouldn’t it leave the situation exactly the same as where it began?

And that’s not all….you even have it in a chocolate flavor!!!!!......Why on earth would anybody want to smell like chocolate??? Just watching the Cadbury Silk advertisement with hands covered in chocolate put me off as gross……this is like all of you smelling with it…AND HERE YOU DON’T EVEN GET TO EAT THE CHOCOLATE!…Am I falling behind in fashion sense or are people just losing their hinges by the day???

Honest to the T, I think these Axe wala’s need to get creativity that has at leasttt 1% substance to it…….you can’t roll the same crap in different formats…..and if the money is really too heavy for the pocket to handle, then might as well give it to charity! Kisi ka bhalaa ho jaayega plus saves you from going to hell as a dushtt paapi!!!

34 comments:

Vivek said...

yes these weired ..adds over tv are non sense .....and having tahline ..even angel cab fall damn ..what about ..who uses it ...i used before one but they stinks ....

also some other adds .........like sprite ...ka add ..thats funny ..but sprite pete he idea aa jata hai kya? .

nikhimenon said...

quite true...
the lux people also had a fetish for 'chocolate' sometym back..i believe ts over now...!

DIDI said...

Oops *covers face* i love the Axe Chocolate lol but i must say the ads are weird though,guess its a global thing....

vinayak said...

i totally agree with you. Axe 'was' a good brand. the number of ads showed in tv are just 1% of what they totally make. many are censored. creativity has got lot of value now a days because few have it today! its not just with Axe many are in the list. i hope at least your post poke them about their faltu current brand and ads.

Pat Hatt said...

Heck one woman can be bad enough who wants a whole load of them..hahaha...these commercials are so pathetic.

Ege Denne said...

Hehe :) You know, many of these deorants etc smell like these wonderbaums to give a "fresh" smell in cars... Best way to make me wanna threw up...

Sagittarian said...

hi, nice sharing.. what you written here are all true..:) thanks for sharing.:)

Brian Miller said...

smiles...i wear axe...i like the scents...but i got no problems with those side effects...ha

kaykuala said...

Honest to goodness, these ads get us reeling, Madhulika! Nice that you brought this out in the open! Smells of chocs? My, what do they think of next!

Hank

saikat mbka ghosh said...

taking d cue MR.chota GANdhi and Dr.singh shud apply barrels and barrels of AXE on themselves, who knws the Angels from d heaven may drop by and vote for dem..or the Indian girls may go crazzzzzzzzzzyyy and give dem an emphatic win in d 2014 elections :P :D..., seriously dis Axe ads a r quite obnoxious unlike dis witty post :)

RidaFatima said...

agreed... i just left watching t.v due to these stupids ads.

Shreya said...

lol !! :D ;)

Bikramjit said...

We have a similar one here LYNX.. where a guy wears it and the all the girls in the city come running to him ..

now they have made one for women tooo :)

Bikram's

Alka Gurha said...

ha, ha...Who do think they are fooling? teens perhaps..Cause adults wont fall for the Axe trap...

Mi said...

You know there was a guy who actually sued AXE, because he applied it, and no gurl turned back and saw him. So he said, how can the product not fulfil what it claims of :D :D

AXE ads are horrendous.. I hate them..
But this was a lovely post :D

Nice blog!!

Madhulika said...

@Vivek : faltu ke drame h sare... these ads really gets to my nerves...
and aur sprite m toh "seedhi baat no bakwass" ;)

@nikhimenon : hmmm.. i never noticed the lux ad. However, no matter what, they all are stupid.

@DIDI : hehehe.. i guess they are global ;)

@vinayak : in order to poke them about their ads i did post the link to this post on their home page on fb *devil smile*

@Pat Hatt : singles often say this coz they dont have any women it their life :P

@Ege Denne : hahaha.. really.. some of these smells even like puke ;)

@Sagittarian : Thanks for stopping by :)

@Brian Miller : oooopsss.. *covers face*... no male has a problem with these side effects ;)

@kaykuala : lets wait the watch whats next on there list ;)

@saikat mbka ghosh : hahaha... i totally agree

@RidaFatima : *smiles*

@Shreya : glad that it brought a smile on your face :)

@Bikramjit : hahaha.. these people are really insane...

@Alka Gurha : naah.. even the adults fall for it ;)

Madhulika said...

@Mi : hahaha.. that was really funny ;)
BTW.. thanks for passing by... your words means a lot to me :)

Rahul Bhatia said...

A nice write up Madhulika! Smell like chocolate... don't know if it will attract girls or flies:)

R. Ramesh said...

haha good one..gr8 going madhu ji:)

Life Unordinary said...

welcome back to the blogosphere. where have you been?

Leo Paw said...

Lol... good one...
I'm a chocolate lover and so I've tried axe chocolate. It didn't smell like one at all. neither was there an axe effect ;).

Madhulika said...

@Rahul Bhatia : Flies i guess...

@R. Ramesh : Thanks :)

@Life Unordinary : Thanks a lot... Was on a break from blogging...

@Leo Paw : Thanks a lot for passing by... You words means a lot to me :)

Zeba said...

Heh. Funny business, this axe thing.

Daanish said...

nicely said,but to their credit those ads get our attention and money.Their Goal achieved short of what was on advertisement :)

Inspector Saahab said...

haha
agree with you. the ad looks quite disgusting rather than attractive.
and to your surprise and to my surprise as well i used to buy and put on this one, a chocolate flavor deodorant and i feel so stupid for i did it and now i am loyal to adidas product :)

to be a user of axe was a big mistake LOL

the.orchestra.of.life said...

I hope AXE could make better products than their ads :)

Madhulika said...

@Zeba : Yeah.. it is funny :)

@Daanish : I don't understand why people are such fools that they fall for their traps..

@Inspector Saahab : hahaha.. thanks for stopping by. And i am glad that you rectified your mistake by changing the brand :)

@the.orchestra.of.life : I guess ;)

albusclosethedoor said...

People want to smell like chocolate so other people who love chocolate would awnt them :S and for guys in their view its a great flavor as girls are always dieting and watching their calories :P

Prasoon said...

Someone told me, a guy filed a case againsr Axe as he was still single even after using it for two longg yearss. :) :)

I second your thoughts on it.
AND
Seriously that cadbury silk advertisement is one of the most ghatiya advertisement. I dont like silk!!

Sunakshi said...

Lol seriously i even hate those fair and lovely one..ek hafte mei gore ban jao,No matter how dark your skin has been since childhood! :P

Madhulika said...

@albusclosethedoor : witty :P

@Prasoon : hahaha.. i guess filing a case was the best thing to do ;) and i am glad that we share the same thoughts on this.

@Sunakshi : Agreed.. they people think that we are fools to fall for their stupid traps.

Mrsupole said...

As long as they don't overdo it then it is nice. It is better than having them stink.

But I do get so tired of advertising and I usually watch recorded shows so as to skip them. It works out better to not watch them and then they don't bother you.

I also use perfumed body washes but the smell is not as strong as what they sell the men. Subtle is always better than overdoing something.

God bless.

Harshita Srivastava said...

hahaha..nice post...I use Axe Denim btw even after being a gal coz I love the smell..but seriously I wish they had better ad sense
And the Axe chocolate and Axe Twist are horrible...Axe walon hear our plea...

obat asam urat said...

postingan yang bagus tentang"The Axe Effect ;)"

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